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iPad Professional fashions accounted for almost all of Apple’s iPad gross sales within the June quarter, up from the identical quarter a yr in the past, based mostly on the most recent report from Client Intelligence Analysis Companions (CIRP).
Apple up to date the 11-inch and 13-inch iPad Professional fashions in Might 2024 with the M4 chip, OLED show know-how, and a thinner, lighter design. Pricing on the 11-inch OLED iPad Professional begins at $999, and pricing on the 13-inch OLED iPad Professional begins at $1,299.
In distinction, the “iPad” is Apple’s low-priced mainstream iPad, final up to date in October 2022 with a whole redesign, bigger show, USB-C port, A14 Bionic chip, 12-megapixel digital camera, and extra. The iPad beginning value is $349, however the dear M4 iPad Professional fashions are proving to be extra fashionable, and even seem to have lower into iPad mini and iPad Air gross sales.
In line with CIRP, within the June 2024 quarter, iPad Professional (each the 11-inch and 13-inch fashions) accounted for 43% of whole iPad gross sales, a rise from 38% within the year-ago June 2023 quarter. In the meantime, the iPad remained at 35% in comparison with the earlier yr. In the identical time durations, iPad Air accounted for 12% of all iPad gross sales, down from 15% a yr in the past, and the iPad mini accounted for 10%, down from 12% within the June 2023 quarter.
It is value noting that the iPad mini has not been up to date by Apple since September 2021, but the iPad Air was up to date in Might alongside the M4 iPad Professional.
Commenting on the figures, CIRP suggests early adopters are driving the sturdy iPad Professional gross sales: “As we have seen with many different Apple product launches, the first-acting shoppers seem to have gravitated to the high-end, most costly fashions obtainable, on this case the iPad Professionals.” iPad customers: Does that align with your individual buy selections? Tell us within the feedback.
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