SoundHound buys Allset to deliver AI voice ordering to extra drive-throughs


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AI voice firm SoundHound has purchased food-ordering platform Allset, which positions itself as a full ecosystem for ordering meals by means of automobiles, TVs and sensible units. 

Allset’s workers, together with its founders Stas Mativiyenko and Anna Polischuk, will be a part of the corporate, the corporate stated in an announcement. Allset’s restaurant partnerships can even switch to SoundHound and can have entry to the corporate’s AI voice merchandise. 

The acquisition comes after different quick meals manufacturers are rethinking use customer-facing AI. McDonald’s introduced it paused a undertaking with IBM that makes use of AI for automated order-taking in drive-thrus after a collection of ordering mishaps documented on social media. The experiment started in 2021. 

SoundHound offers voice recognition and generative AI fashions to energy voice assistants for eating places, automotive methods and sensible residence units. The corporate labored with the quick meals chain White Fortress to experiment utilizing AI voices to deal with drive-through orders final yr. Its different prospects embody automotive firms Stellantis, Hyundai, Kia and Honda. It additionally partnered with AI search platform Perplexity to energy SoundHound’s AI assistant. Allset, based in 2015, provides a substitute for supply apps.


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Increasing voice ordering

SoundHound stated bringing in Allset provides it extra years of expertise within the meals area and brings in additional know-how that lets shoppers order meals and different items by means of pure language. 

“Collectively, we plan to offer dynamic and handy methods for individuals to order meals and full a spread of different transactions simply by talking naturally,” stated Keyvan Mohajer, co-founder and CEO of SoundHound, in an announcement.

Eating places and quick meals chains have been experimenting with generative AI to take buyer orders and enhance customer support for the previous few years. Wendy’s works with Google for its FreshAI platform, which makes use of AI voice recognition and pure language to know buyer orders in drive-thrus. Earlier than pausing its AI order-taking undertaking, McDonald’s executives stated finally yr’s VentureBeat Rework that it’s been utilizing AI for foresight and information analytics. 


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